Telling the story of the Belron Triathlon!

Posted on Thursday, July 25th, 2013 by

Belron 2Outlook have been involved over many years in covering the Belron Triathlon event in London. on video and and creating programmes to raise awareness of the event and to motivate staff to get involved to help make a difference.

Every year, Belron bring teams together from all over the world to take part in the London Triathlon, raising money for the South African based charity, Afrika Tikkun – an international organisation providing education, health and social services to children.

When Belron celebrated their 10 years of participation, we wrote and produced a film that looked back over the years, collating footage and photos from each Triathlon, alongside personal stories from the Youth workers directly impacted by the poverty explaining how they money raised has been used.

The video is used on their Triathlon home page, YouTube and for general marketing and awareness, and has been recut into 1, 3, and 10 minute versions.