Event day is here. Everything’s prepped and the buzz has begun. But we’ve got a harsh truth for you.

People forget most of what they hear at conferences. We’re talking 75–90%. After as little as an hour, retention can nosedive. And there’s only so much a coffee break can do to bring it back.

But there is a solution. One that might *even* be better than caffeine (yep, we said it).

When you record your event, you instantly create an on-demand library. Your guests can rewatch any session they choose, as many times as they want. Anyone who couldn’t make it on the day? They’re covered too. We’re talking some serious longevity—you’ve already done all the hard work; you might as well make it last!

We take live camera feeds and show content (think slides, videos, demos… whatever you’ve got) and turn them into a fully branded, broadcast-quality recording. All synced up. All ready to share the very next day.

A live edit means no waiting weeks for post-production. What your audience saw on the day is what they’ll see on playback—seamlessly edited and ready to go.

Time’s everything here. You’ve got to strike while the iron’s hot if you want to keep people engaged.

We’ll split your event recording into bite-sized sessions so your audience can dip back in when it suits them, plus we’ll pull out the best bits too. Want clips for social? No problem. Need a highlights reel to tease next year? Easy. Fancy something quick and sizzling to send to sponsors? Already sorted.

Everything’s packaged neatly before the last truck leaves.

Whether you want to boost accessibility, be more environmentally friendly or maximise your reach, we’ve got a full livestream production ready to go. We do this for events big and small, from product launches to full-scale conferences.

So yes, keep the coffee break on the day. But for lasting impact? Hit record too.

(And if you’re curious how easy this can be, check this out.)

During my recent trip to Confex, the less-often-talked topic of ‘event psychology’ was brought to the forefront in a presentation by Kelly McCormack, discussing ways of applying the science of human behaviour and psychology to event strategy.

I won’t go into too much detail about Kelly’s presentation. Still, she warned of a trap that is all too easy to fall into – focussing too much on trying to change event technology, the format, or reinvent the wheel while not giving enough conscious thought to how our delegates think and feel.

Many factors can contribute to a delegate’s experience at your event – environmental, social, musical, and behavioural psychology all combined and filtered through each individual’s perception and personality. But there’s no reason technology can’t be made even better when considering psychology.

One great example highlighted the careful balancing act when allowing delegates control to co-create the event experience they want. For some, this is a massive source of excitement; for others, having too many choices can be a source of distress and even lead to decision paralysis.

With everyone seeking a different ideal, the only solution is offering an individualised amount of choice available to every delegate to suit their preferences. With the profiling potential of so many event registration platforms, advancements in AI and utilisation of data, a well-thought-out profiling questionnaire at registration could be the answer to delivering a unique and personal delegate experience.

For those who want absolute control, their event app shows them every possible choice when building their event agenda from a blank slate. Some may prefer being prescribed sessions with the option to make changes, while others may prefer to receive a fixed agenda based on their questionnaire results.

There is unlikely to be a ‘one size fits all’ approach, but that’s the whole point, right? If you’re not effectively utilising technology when planning your next event to better cater to psychology. Well, maybe you should think again.