We make events easy | Outlook Creative We make events easy - Outlook Creative
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We make events easy

Corey Richards

We won’t name names, but a trusted colleague of ours once said, “Success lies in making the complex seem effortless.” Stick it on a plaque.

For us, that idea of making the complicated look easy is more than an aspiration; we treat it as a commitment. It’s something that drives every project we turn our hand to, especially when it comes to events.

Whether it’s 15 delegates in a boardroom or thousands of attendees at an exhibition, we thrive on managing the behind-the-scenes stuff that makes most people sweat. Think last-minute changes, technical complexities, multiple moving parts, all handled seamlessly to deliver an event experience that’s memorable for all the right reasons.

But rather than us blowing our own trumpet, let’s get into the specifics. When we say “We make events easy”, here’s what that really means—and how it makes a difference for our clients.

All the pieces, zero puzzle

Let’s be honest, events can be complex beasts. From venue negotiations and safety protocols to that one specific lighting fixture you absolutely must have, there’s a lot to juggle.

…which is industry speak for: “A logistical nightmare that keeps you awake at 3 am.”

But not on our watch. Your dedicated project manager becomes your event ally, handling everything from initial concept to final teardown. That includes everything else that comes with it: nailing down the perfect theme, developing your comms strategy, producing your event collateral—you name it, they take care of it.

They know your vision inside and out, anticipate your needs before you even voice them and, most importantly, they’re just one call away.* Always.

*Just, please, don’t call at 3 am. We need our beauty sleep…

From flat to fantastic

Remember when you had to explain your vision using hand gestures and hope for the best? Well, those days are gone. Our 3D wizardry, flythrough animations and AI-assisted toolkit mean we can bring your event experience to life before a single piece of equipment arrives on site.

It’s not just pretty pictures; it’s practical magic.

Spot issues, make tweaks and perfect your vision, all before spending a penny on setup. We’ll show you exactly what to expect, so there are no on-the-day surprises. And, what’s more, we’re fully maximising AI’s potential to make your stands and visuals better, quicker and cheaper. Just look at what our Joint MD had to say.

An example from our work for Sage at Accountex 2023

All hands on deck

Great events need great content, but who has time to coordinate designers, animators and tech teams while managing everything else?

Psst… the answer’s us. We do.

The team orchestrates everything from creating template files to lay solid foundations, through to handling formatting inconsistencies and last-minute changes, making sure that your content performs flawlessly when the spotlight hits.

Our producers rehearse transitions, test every video and create backup plans for your backup plans. Because in live events, “it should work” just isn’t good enough.

Messages that stick

Events aren’t just about what happens on the day—they’re about the story you tell before, during and after.

This is where our Creative team really shines. We take the time to understand your objectives, your audience and what makes them tick. Then, we craft messaging that connects. Sometimes it’s a surprising statistic that changes perspective; other times it’s a personal story that tugs at heartstrings. Often, it’s an interactive element that turns passive listeners into active participants.

Whatever approach we take, the result is the same: an unforgettable message that stays with your audience long after the event ends.

Distance? What distance?

The world has changed and so have events. Whether you’re going fully virtual or creating a hybrid experience, we’ve got you covered.

We’ve all been to virtual events where technical issues, poor production values or clunky interfaces created more barriers than bridges. We do things differently. Our technical know-how makes remote attendees feel like they’re in the front row.

But technology is just the beginning. We also reimagine how content is delivered for digital audiences, incorporating interactive elements, shorter segments and engagement tools that keep remote attendees just as invested as those in the room.


So, there you go. Our comprehensive, collaborative and remarkably easy approach to events. Got one on the horizon? Drop us a line and let’s chat about how we can make your next event the easiest—and most impactful—you’ve ever produced.